It comes in either a 3.5“ x 5” version or a 5“ x 8.5” version. Inside is high-quality paper, and you can order it in either lined or squared. They’ve made the page marker “Evernote green” and have the Evernote logo and other designs on the front. Like all Moleskine products, the notebook itself is gorgeous. Each attendee was given one (thank you Evernote), so I thought I would take this opportunity to run through it for you. This led to the most surprising outcome from the conference: the Evernote Smart Notebook by Moleskine.
At the ETC event, Evernote and Moleskine’s CEOs reported that their research has found the same thing – there are a lot of people whose ideas start on paper but then transition to digital. Tablet apps have come a long way, but many people are most comfortable jotting things down or sketching on pen and paper first, and then digitizing.
In my opinion, it is more nuanced than that – it is not the use of paper that can become a problem, it is what we do with it after we use it. Some people seem to think that paper is binary: you either use it or you use a digital device. Does it mean having absolutely no paper around? Does it mean just using less paper? Does it mean keeping no paper?Īt the Evernote Trunk Conference, the company’s CEO Phil Libin said Evernote’s main competitor is not another software product, but pen and paper. Paperless is one of those annoying words that means different things to different people.
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